The Massachusetts cannabis industry set a new annual sales record in 2024 of $1.64 billion, according to sales data from the state’s seed-to-sale tracker Metrc cited by the Cannabis Control Commission (CCC).
The annual sales record was propelled by three record-setting months of sales with July ($142.8 million) setting the new monthly sales record in the summer, which was surpassed in August ($147 million) ahead of Labor Day weekend. Additionally, December 2024 “narrowly eclipsed” December 2023 as the industry’s third-highest sales month on record, the agency said.
“The cannabis industry in Massachusetts continued to mature in 2024 as the Commission approved the 700th—and counting—notice to commence operations. The clear growth of the industry is the result of ongoing collaboration between Commissioners and agency staff, business owners, host communities, an engaged consumer base, and the medical community. We’re looking ahead to continued growth in 2025 and beyond as we seek to expand the industry with new social consumption licenses.” — CCC Acting Chair Bruce Stebbins, in a statement
Meanwhile, the CCC reported last month that state-licensed retailers have surpassed $7 billion in total sales since the adult-use cannabis industry launched in 2018.
The CCC also released for the first time county-specific data on gross adult-use and medical cannabis sales totals, noting that adult-use and medical cannabis retailers in Worcester County — currently tied with Middlesex County in hosting the most cannabis industry licensees, 86 as of January 2025 — have generated a combined $1.4 billion in sales since 2018.
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