Ecuador’s hemp sector is projected to approach or surpass $20 million in 2026 as companies move beyond raw biomass into chocolates, cosmetics, supplements, veterinary products and other finished goods. With more than 700 companies operating across the supply chain, the industry is now looking to capture more value domestically while expanding finished-product exports into international markets.
When people talk about the hemp industry, it can be hard to picture what that actually means beyond a field of crops. In Ecuador, the answer is starting to show up in very tangible products: chocolates, gummies, herbal infusions, craft beer, kombucha, creams, serums, oils and pet products are all part of an increasingly diverse market for non-psychoactive cannabis—meaning cannabis that does not get you high and contains very low levels of THC.
That shift from raw plant material to finished goods is at the heart of a sector that, according to figures provided by industry representatives, grew from roughly $10 million in revenue in 2024 to $15 million in 2025 and is projected to approach or surpass $20 million in 2026, according to El Universo.
The ecosystem now includes more than 700 companies involved in everything from seeds and cultivation to processing, laboratories, retail and finished-product manufacturing.
But that number tells only part of the story. One of the industry’s biggest bets is moving beyond hemp as biomass or raw material and capturing more value by turning it into finished products inside Ecuador.
From Hemp to Chocolate: The Money’s in Finished Products
Ecuador’s Cannabis, Industrial and Medicinal Hemp Industries Cluster brings together roughly 30 small and midsize companies, with goals that include strengthening the production chain and developing finished goods rather than biomass alone.
That strategy is already visible on store shelves and in product catalogs. Forbes Ecuador identified chocolates, gummies, teas, herbal infusions, craft beer, kombucha, ointments, creams, oils, flower, anti-aging products, balms, lubricants, probiotics, prebiotics and oils for pets already on the market.
One company that helps illustrate that range is CBD Solutions, a family business that began taking shape in 2020 and later developed its own small lab as it moved from artisanal production toward manufacturing under more formal standards. Its portfolio includes sublingual oils, creams, ointments, lip balms, chocolates, craft beer, kombucha, herbal infusions, gummies, coffee with CBD kief, extract cartridges and flower.
Hemp Ecuador Labs represents another part of the production chain: research and formulation. The company has operated since 2021 and, according to Forbes, has developed close to 200 products across its own projects and work for third parties, while offering around 45 products under its own brands. Its manager, Eduardo Monge, said bringing a cosmetic or supplement to market can take roughly six months of research, formulation, testing and analysis.
Mayu Ecuador, meanwhile, sells supplements, oils, infusions, chocolates, gummies, creams and a cosmetic serum, along with products for the veterinary market. The company distributes its lines through more than 100 locations nationwide and also works with two compounding pharmacies in Quito and Cuenca.
As far back as 2021, data from Ecuador’s National Agency for Health Regulation, Control and Surveillance, known as ARCSA, showed that 144 CBD products had been authorized for sale in the country, with 95 of them in the cosmetics category.
Among the examples at the time was Laboratorios Beautik, which had developed a CBD hair-care line including shampoo, conditioner, leave-in cream and a hair mask.
What has changed is the scale. Industry sources now point to more than 2,000 products with health notifications or registrations, while other recent counts cite more than 2,500 products registered with ARCSA and more than 50 types of veterinary products registered with Agrocalidad.
Ecuador Has Drawn a Clear Line Between Psychoactive and Non-Psychoactive Cannabis
Ecuador’s growth is taking place within a defined regulatory boundary separating this industry from debates over psychoactive cannabis and adult use. In the country, non-psychoactive cannabis—containing less than 1% THC by dry weight—was removed from the country’s controlled-substances framework and placed under agricultural regulation.
For processed foods and supplements, the rules are even more specific. Resolution ARCSA-DE-2022-014-AKRG allows parts of non-psychoactive cannabis, hemp, or their derivatives to be used as ingredients, but requires the finished product to contain less than 0.3% THC.
Companies seeking health notification must submit testing showing that concentration, along with analyses for heavy metals and pesticides. The same regulation prohibits the use of psychoactive cannabis or its derivatives in those foods and supplements, as well as THC concentrations of 0.3% or higher.
That framework helps explain why the recent shelving of a broader cannabis proposal did not halt this industry. The bill shelved in August addressed issues including adult use, home cultivation and THC-containing products, while the non-psychoactive segment has been operating under its own regulations since 2020.
This also puts another figure highlighted by the industry Cluster into context. According to its president, Lizbeth Fajardo, no health alerts have been reported in connection with the sale of registered products in this market.
The Next Step Is About Much More Than Exporting Biomass
Ecuador’s industry already exports raw material and biomass to other markets, including the United States, Switzerland and Germany, according to sector representatives. The next challenge is increasing exports of finished products, allowing more of the formulation work, technical know-how, intellectual property and commercial value to remain in Ecuador.
Hemp Ecuador Labs, for example, has already tested products in Colombia, Paraguay and the United States and is now working toward meeting the volumes required by those markets.
Mayu, meanwhile, is working to enter the markets of the United States, Spain, Iceland, France and Costa Rica. One of its CBD chocolates was selected as a semifinalist in the II Ecuadorian Cacao Innovation Award, earning the company the opportunity to present it at the Salon du Chocolat in Paris.
That example captures where the industry wants to go. Ecuador can produce flower and biomass, but the business strategy behind that projected $20 million market goes much further: turning raw material into something recognizable, regulated, and marketable, whether that means a gummy, a cosmetic, or a veterinary product.
In that sense, the clearest way to understand what Ecuador’s “hemp industry” looks like today may be to stop looking only at the plant and start looking at everything companies are making from it.
Cover photo created with AI.
