Let’s be honest, everyone and their mother, who has any kind of celebrity clout, has been trying their luck in the cannabis industry, setting up brands,…
Photo: WHT LBL Launching a new product line is hard work. It’s also expensive, especially for startups that may not have the up-front investment for all…
The last time I caught up with Wilfred star-turned-cannabis operator Jason Gann in January 2021, he was weathering the ups and downs of startup cannabis ownership. …
Illustration: Sherry-Sabatine / Shutterstock It’s no surprise that a lot of planning goes into developing a new line of pre-rolls. What might surprise you is just…